I’m still getting pages sometime ranking like 4 or 9 then after few days will disappear to not top 100?


Google usually works like this:

  • If you write an article, the article is fresh and Google will index you depending of your article optimization.
  • If the article is indexed and people are not reading it, not sharing it and are not sending links to it, after a few days Google will consider the article as not important and change its rank position .

This is why our Squirrly SEO Audit is based on the last articles from your website.

If you consider that your article has shares, readers and links to it, send us the URL and we will take a look at it.

How To Write A Long Tail Keyword?

We sometimes get this question over email: “How to write a long tail keyword?“.

Here is a short and clear answer to explain it:

Focus on something like “buy cheap steam games” instead of a basic keyword like “steam“.

By focusing on long tail keywords, you improve your chances of being found via search engines and you might get better rankings because long tails have less competition.

Money-making wise: Buy Cheap Steam Games is a better keyword to go with, because it will bring to your site people who already WANT to BUY games for the Steam PC platform, not just random people looking to find out what “Steam” means.

Keep Ranking!

PS: it’s easier to answer with clear examples. Steam is a gaming platform where you can buy PC or Mac games. The example is from a real case. Using “buy cheap steam games” helped the online store sell 92 units of PC games in the first month when rankings kicked in.

What Type Of Keywords Should I Use When Optimizing A Post?

Optimizing your posts (and pages) with relevant keywords is essential for the success of your site. With Squirrly’s keyword research feature, you can now choose the best keywords to use for the content you write.

optimizing a post

You may find yourself in one these 2 situations:

  1. Your site has high authority, which means you can use keywords which have a lot of competition. Your pages will appear in the first pages of search results in this case.
  2. Your site has a low authority or you’ve just started out, which means that in order to appear in the first pages of Google, you need to go for long-tail keywords or terms which don’t have a lot of competition.

So, you need to determine the situation you’re in and then do a keyword research to see what you can use.

Keep in mind that if your site has low authority and you use keywords with high competition, you can still rank your pages for those terms, but you will need to do some link building campaigns and have a lot of social shares for them. So it may take months to get there.

Head over to this page where we explained how to keyword research feature works and how to use it to your advantage when optimizing a post. 

How Do I Know I Haven’t Over-Optimized My Posts?

It’s actually extremely easy to avoid over-optimizing your posts and pages, especially when you use the Squirrly SEO plugin.

over optimized

One of its powerful features is the virtual live assistant, which is the section you can see on the right side in your WordPress editor.

What’s great about the live assistant is that it tells you in real-time if you covered all areas when it comes to optimization and, most importantly, if you’ve over optimized.

So, you can never go wrong with this feature from Squirrly because all your posts and pages will be human AND search engine friendly as long as all the sections are turned green.

Want to read more about this feature? Then check out the landing page we created.

What Else Does Squirrly SEO Offer When It Comes To Writing Great Content?

The majority of our users love the inspiration box from Squirrly, which is the answer to this question.

But for those of you who are new here, you should know that Squirrly SEO is not just an SEO plugin. It’s a complete content marketing tool, which is why for every post/page you want to optimize, you have access to the inspiration box.

squirrly seo

What can I do with the inspiration box, you ask? Well, let’s see:

  • Search for copyright free images based on the keyword of your choice;
  • Search or insert in your post the most recent tweets for any topic you’d like;
  • Search, read or insert in your post blog articles or quotes from Wikipedia;
  • Search for articles which you can inner link to your post.

If you want to see it in action, you can read more about this feature here.

How Can I Control How My Posts Look Like When I Share Them On Facebook?

If you don’t take advantage of the WordPress open graph from Squirrly, then your pages may not look nice when people share them on Facebook.

share them on Facebook

The open graph feature offered by the plugin is the option which allows you to control how you want your post to look like when users share your content.

You can set everything, from the title, the description and even the image for your post, which can be different than the ones you used in it.

This is especially important for eCommerce sites when you share product pages.

There’s also one other thing that Squirrly SEO offers for the open graph feature that no other plugin has. Curious to see what that is? Head over to this page to find out.

What Other Areas I Need To Work On To Increase My Site Authority?

While creating content on a regular basis shouldn’t be overlooked, it’s not the only aspect you need to consider when trying to improve your site authority and its online presence.

site authority

If you have no idea where to start or what you need to improve, then the site audit generated by Squirrly SEO can be a tremendous help.

In the audit, we analyze these 6 important areas:

  • Blogging;
  • Social;
  • SEO;
  • Traffic;
  • Links;
  • Authority.

So, if you want to defeat your competition, you need to have a score higher than 80. Read more about each section that’s included in the Squirrly site audit.

How Can I Check The Google Rank For The Articles I Optimized With Squirrly?

After you’ve spent some time finding a good keyword for your post and making sure that you have a green light for publishing it, it’s time to analyze the results.

google rank

We must say that the Performance Analytics section in Squirrly is quite addictive because it tells you more than the Google rank for your posts. It also shows you the number of social shares for them and whether you have any backlinks.

These insights are extremely valuable, especially because you can choose to track them for a specific country. So, if you own a local business, this is such an amazing thing to have.

Learn more about the Performance Analytics section.

Can I Add Tracking Codes For Social Media Analytics In Squirrly?

Yes. With Squirrly, you can control your social media promotions and take control of your eCommerce metrics.

In the Tracking Tools section, you need to add the tracking codes for Google Analytics, Facebook and Pinterest.

tracking codes

Also, there’s one other feature we need to mention here, which is extremely exciting: the Facebook Pixel integration.

You can now configure it in Squirrly without having to write a line of code. That way, you will get better control over your Facebook business page.

Last, but certainly not least, you can use the Rich Pins option which allows you to control how Pinterest displays your product pages.

Learn more about the Tracking Tools section in Squirrly SEO.

Can I Edit How My Posts Look Like In Search Engine Results?

Yes, of course.

It’s really easy to do it with Squirrly SEO because at the bottom of each post you have the snippet section from where you can change the title and the description set for your post.

Search Engine Results

If you don’t change the meta description, then Squirrly will set it according to the first 160 characters from your post.

We recommend editing the snippet so that you can get people’s attention in search engine results and get them to click on your page.

You can read more tips about this here.