How can I Fix Over Optimization?

How can I Fix Over Optimization?

Question / Issue

Over optimisation!

I’m writing an article review referencing a company name but I’m told by Squirrly to remove some and use synonyms or be over optimised.

The article won’t make sense if I remove them and there is no synonym for the company name.

I know the page will still be ranked, but we’re told to keep everything green!

Can we override this setting?

Answer

You can refer to brand_keyword by “The Company” , “this one of a kind brand”, “the brand”, “it”, “our”, “us” etc.

There are multiple ways in which you can avoid repetition.

And you should, because otherwise you risk to make the page hard to read. People do not like to hear repetitions.

Of course, if you’re 100% certain on what you’re doing and it’s important that you do it that way, you can always choose to ignore a few details and choose to optimize only up until 92%, for example.

Even though, for over optimization there is always a way to make that check green. It’s just harder, that’s all.

If I want to create a new Focus Page: Should it be a Post or a Page?

Q: “I like to know it is better to create a page or a post you have that as my focus page. If so how do I turn a post into a page safely. I downloaded a plug-in which will turn a post into a page, when I deleted the post the page disappeared also.”

Answer:

It can be a post or a page. It doesn’t really matter for Google in most cases.
When to choose page over post:
– you have better conversion elements on the page, than you could have on the blog post (to grab emails, display telephone number, etc.)
– your page has better URL architecture (for example site.com/seo/content/writing, where previous pages SEO and Content are also very powerful SEO-wise, it would give higher chances for /seo/content/writing/ to rank higher for the keyword (seo content writing) than if you had a blog post like: site.com/seo-content-writing)
This is really all there is that impacts SEO or usability.

Settings for Live Assistant and Blogging Assistant

This video shows where you can customize settings for:

  • Live Assistant
  • Blogging Assistant

The other settings (JSON-LD, sitemap, cards, og, rich pins, automation rules, etc.)  will be made from WordPress – Squirrly SEO – SEO Settings. Use the left menu in that section to walk through all the settings you can make. As always, the information to the right of the screen will help you get everything in perfect shape.

Real-Time Assistance in Optimizing for Multiple Keywords – Full Tutorial

I’m using the following in this tutorial:

– SEO Live Assistant (SLA)
– Briefcase (the part which is integrated in the SLA)
– Blogging Assistant
– Split Window feature for the SLA

Full tutorial and walkthrough video for those of you who really want to see how you can get 100% green for multiple keywords.

Whether you want to optimize a page for multiple keywords or you want to add SEO Context, so that search engines really understand what the pages is about, this full tutorial will help you figure that out.

Just remember to check all of the other features of Squirrly SEO, because this is just a smal part of what Squirrly does.